Case studies
What was asked, what we decided and what happened next
Each case covers the challenge, the directing decisions and the result, with a source and the caveats for every figure. Plus what it would cost today, at our published rates.

Bertelsmann Foundation and PERIL (American University) · 2020
A film that changed what its viewers thought
512
U.S. adults watched the full film and took the same survey before and after
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Bertelsmann Foundation · 2024
A series people looked for, watched and argued about
10×
the views of a typical 2024 video on the channel, for the Electoral College film (55,962)
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Bertelsmann Foundation and Aspen Ministers Forum · 2021–2025
Five years of crises, told by the people who lived them
11×
the views of a typical 2024 video on the channel, for the Bobi Wine episode (63,712)
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